Labsitters
A World Where Learning Meets Fun
At Labsitters, the mission is to make English learning engaging and enjoyable for children, either at home with native-speaking babysitters or in group workshops. From 2019 to 2021, I had the exciting opportunity to overhaul their visual communication, crafting materials that spoke directly to the hearts and minds of both kids and parents in Florence.
Decorating Spaces with Illustrations
A highlight of my work was decorating the reception, window shop, and walls with my illustrations. These playful and vibrant artworks brought Labsitters' spaces to life, making them welcoming and exciting for children.
Flyer, Presentations and Corporate material
Designing brochures and corporate presentations, I focused on striking the perfect balance between professionalism and playfulness – essential for attracting investors while staying true to the brand's educational ethos.
Packaging and Magazine Games
I also ventured into packaging design and creating engaging games for children’s magazine pages. Each piece was designed to be not just visually appealing but also educational, making every interaction with Labsitters a learning opportunity.
Social Media Visuals
My role extended to creating a variety of social media visuals for both advertising and templates for organic engagement that the team was able to use on their own. These designs were tailored to resonate with Labsitters' audience, enhancing their online presence and attracting more families to their unique approach to language learning.
For: Labsitters
Year: 2019 - 21
Where: Firenze
Type: Visual Identity / Illustration